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Why you need to build a personal brand
Personal branding is the art of visibly influencing public perception in order to position yourself as a subject matter expert. Your personal brand is your professional story. Your personal brand is also the face of your clinic. It communicates your professionalism,...
Ways to make your clinic sustainable
In a world bursting with fellow Homo sapiens and all of our associated environmental issues, sustainability has become a serious responsibility. Not just as citizens but also as business owners. Often, it’s easy to pay lip service to the idea of being more sustainable...
Important JobKeeper and JobSeeker changes announced
Keeping abreast of the changing JobKeeper payments and rules is critical to small business resilience in this time of economic uncertainty. With the lifeline having had a seriously positive impact on small business’ ability to keep staff on the payroll, it’s...
Tips to starting your own massage business
Massage therapy is a widely utilised service, which means there’s great potential to start your own successful venture. If you don’t like the idea of working for someone else, massage therapy is a perfect sole trader gig without too many associated overheads. Yet...
You need these solutions in your physio clinic
Just starting out in the physio game or ramping up? You will need a fair bit to get going. What are some considerations you need to take into account when setting up a clinic? There are some specific solutions you will need to consider. The right software Yes, you are...
Get your allied health clinic booking again!
Allied health was hit hard by COVID-19 but there are promising signs of recovery. Depending on your practice, if you were restricted, many of you will begin to see relaxed rules around your allied health clinic and you may be able to get moving once more! Depending on...
Fitness classes during COVID-19 – what can you do?
We know our customers all over the world are impacted by COVID 19, and at home in Australia we're feeling it too. Australian Personal trainers, yoga instructors and those in the fitness game are feeling the effects of COVID-19 as sharply as anyone. Likely more so than...
Managing your positivity and wellbeing during a pandemic
Your business is likely suffering and your patience may be fraying. There are new government grants, to come to terms with, as well as unfortunate restrictions and shutdowns to work past. It’s not all government grants and cashflow though. Managing wellbeing is...
The JobKeeper payment and your clinic – how you benefit
In March, the Australian Federal Government announced a new wage subsidy measure to combat job losses and grant businesses the means to pay staff. The package has been dubbed the ‘JobKeeper’ payment and will be worth $130 billion, securing income for an estimated six...
3 simple social media strategies to grow your clinic
Ok, so you have a humming clinic but you only half-heartedly post to a few social media accounts. It’s time to get a bit more organised, don’t you think? Do you post things that pop into your head without a clear plan? Do you know who your audience really is and who...
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